Inhouse training: modern strategic Product Management

Development of expert knowledge for a challenging subject area

An introduction to product strategy is provided in this blog.


1 or 2 days


Practicing Product Manager, Head of Product Management, Product Owner, Business Analyst

Learning objectives

Be ready to assume responibilities for challenging strategic Product Management tasks (and look forward to it).

Be an expert for Product Management strategic topics and know what to do.

You combine company strategies with interests of your customers and take related decisions in case there are various options.

Training contents

We delve into the challenges and uncover the secrets of a sophisticated subject matter - the strategic Product Management.

We look in detail at the various aspects of the topic in particular market management, price management, product strategy, business plan und Life Cycle Management. Tailored, practical exercises complement the lecture. There is ample opportunity to address all kinds of questions and issues of participants.

Alfred Ressenig, your trainer, lifts his treasure chest for you with all the experience which he assembled over two decades as Product Manager in the multinational industry. Just grab it. You will learn, you will practice, you will understand and you will use it in your daily work.