Inhouse training: modern Life Cycle Management

Training and workshop

Systematic Life Cycle Management is a powerful controlling instrument for manufacturers of products and services. It enables the control of business critical situations such as the market launch and the market exit. It provides a structure and a process for management decisions. It can save you a substantial amount of time and money, and prevents disappointed customers.

Life Cycle Management is about the control of business critical transitions from one life cycle phase to another. If done properly it contributes significantly to the economic success of an enterprise. There are plenty of benefits:

  • Milestones are only declared if dedicated conditions are fulfilled. Hence, you'll be able to enjoy a well prepared market entry of your products and services. It also prevents the waste of resources in case that preconditions for a new activity are not given.
  • It ensures the coordination amongst several stakeholders which need to contribute to a milestone. Everybody knows what has to be done.
  • The life cycle analysis delivers regularly a sound overview about the status and the market success of products and services. This input supports the appropriate allocation of resources and the prioritization of activities.
  • The market exit of products and services is not overlooked.

A RealSkills blog about the product life cycle is available here.


1 day


New and already practicing Product Manager, Head of Product Management, responsible for Life Cycle Management, Product Owner, Business Analyst, Project Manager

Learning objectives


You are familiar with the principles and components of modern Life Cycle Management.

You understand the tasks which have to be tackled and respective solutions.

You set-up an initial Life Cycle Management for a product or a service of your choice.


The first part of the event is the training part and introduces the principles and components of modern Life Cycle Management.

The second part is the workshop part. Under careful guidance of your trainer you set up an initial Life Cycle Management for a product or service of your choice. You create a life cycle model, define the business critical gates which demand management attention and define a set of criteria which have to be fulfilled for passing the gate. Valuable tips, tricks and best practice recommendations complement the training and the workshop.